Animations

Complex topics benefit from utilizing various channels to explain details of the subject to wide ranging audiences. Quartz utilized animated videos throughout the website to explain industry-specific topics in small, easily digestible segments using plain language and accessible iconography. Videos are marketed on social channels and in member-facing communications to extend their reach and support various audiences throughout the customer journey.

Role: Creative Direction, Concept Development, Brand Oversight, Content Marketing

Design and Production: Quartz Graphics Team

Content: Quartz Digital and Communications Team